You know, this weekend I was thinking that I would sure like to see a well-designed hand held electronic Bible that was easy to use, both for personal reading/study and while listening to a message. Maybe something that looked sort of like the Kindle, but with stuff that was specific to the Bible... like letting you view multiple translations on one screen, maybe tile them in the four corners, and turn them on and off at will. Then letting you either link them so they scrolled different translations together, or let you view several different passages from the same translation at the same time for comparison or to follow a preacher as he jumped around during his message. A quick lookup by book, chapter and verse, maybe with drop-downs to make it easier. Touch-screen, like my kid's Nintendo DS. I've seen the Franklin Bibles, of course; I used to have one (after getting a bunch of road use, it eventually petered out, and I ain't talking Simon Peter but that would be a funny pun, wouldn't it?). The Franklin Bibles just seem kind of cheap-pda-from-the-90s to me, though. Some of them even look like toy organizers you can get next to the Matchbox cars at Walgreen's. These days an electronic device has to be easy to look at, particularly for long periods of time (for heaven's sake, don't give people a reason to not read the Bible!), extremely easy to use, and flexible so it works however each individual thinks it should work. And gosh darn it, what's wrong with it being fun to use, too? What if the thing that gave me the in to share Jesus with someone was the nifty Bible gadget I was messing with on a bus or in a restaurant?
The problem with the Kindle is that it's designed to be a book reading tool, not specifically a Bible-reading tool. For Bible reading you really need some tools that are specific to the Bible. maybe the Kindle is flexible enough to provide those, given someone with enough motivation to build that programming into an e-text of the Bible, but I don't think it's the perfect tool. Someone who built the perfect tool would seriously smoke any of the offerings I've seen out there.